For businesses

Work out your break-even with Kav, using the published prices

A five-minute way to test whether Kav pays for itself for you: the published plan prices, one formula, and the inputs only you can supply.

By The Kav team Published 4 min read

You do not need our numbers to decide whether Kav pays for itself. You need yours, plus the plan prices, which are public. This page gives you the prices, one formula, and the few inputs only you can supply. It makes no claim about what you will save.

The published prices

Plan Price Includes
Starter $39 per month Website widget, one channel, 300 conversations per month; no integrations set up by us (you can configure your own in the Studio); no set-up fee.
Plus $89 per month Two channels, up to one integration set up by us, 1,000 conversations per month, Agent Desk with 2 seats.
Pro $189 per month Three channels, up to two integrations set up by us, 2,500 conversations per month, Agent Desk with 5 seats.
Business $325 per month Up to 2 integration modules set up by us, 5 Agent Desk seats, 3,000 conversations per month.
Organization $750 per month Everything in Business, one additional channel, 15 Agent Desk seats, 12,000 conversations per month.
Enterprise Custom quote Modules, channels, seats and volume sized to you.

An extra channel is $19 per month on Starter, Plus and Pro and $79 per month on Business and Organization. An integration module connects Kav to one back-office system; Plus, Pro, Business and Organization include some, and you can configure further modules yourself in the Studio, or ask us to connect them as a one-time integration project rather than another subscription. Prices are in USD for reference; Israeli municipalities are billed in NIS. The pricing page is the source of truth.

One formula

Break-even contacts per month = plan price ÷ your cost per answered contact.

Your cost per contact is what a contact costs you today: agent hours × loaded hourly cost ÷ contacts handled. Count it from your own log; do not take it from this page.

The left column below is a calculator input, not a benchmark. We are not telling you what a contact costs you.

If a contact costs you Starter ($39) Plus ($89) Business ($325) Organization ($750)
$1 39 89 325 750
$2 20 45 163 375
$5 8 18 65 150
$10 4 9 33 75

Each cell is the number of contacts per month Kav has to answer without a person for the plan to cost you no more than the work it replaced. Rounded up.

The most a conversation can cost you

Divide the price by the conversations the plan includes:

Plan Price ÷ included conversations Per included conversation
Starter $39 ÷ 300 $0.13
Plus $89 ÷ 1,000 $0.09
Pro $189 ÷ 2,500 $0.08
Business $325 ÷ 3,000 $0.11
Organization $750 ÷ 12,000 $0.06

That is the ceiling if you use the whole allowance in a month, and it rounds to the cent. A conversation is not the same as a resolved contact, so treat it as a comparison point, not a promise. For what happens above an allowance, ask us: Enterprise is sized to your volume.

Gain, not only cost

Money saved and money earned are different lines; keep them apart.

  • Saved: contacts answered without a person × your cost per contact.
  • Earned: enquiries or orders captured outside hours × your conversion rate × your average order or matter value.

Measure, do not estimate

  1. Tag your contacts for four weeks and count how many were a pure lookup.
  2. Pick one channel and one system to connect first.
  3. Compare the same weeks before and after, not this quarter against last.
  4. Add what is not in the plan price: the one-time integration project, and the people time to review content.

Read the case for your industry

Utilities and energy · Healthcare providers · Retail and e-commerce · Higher education · Professional services · Telecom and internet providers · Insurance · Banking and financial services · Property and housing management · Logistics and delivery

Ready to check your own numbers? Talk to us.