Does Kav support WhatsApp? What's the status?

Yes — WhatsApp is live on Kav. Customers can message Kav on WhatsApp today, alongside the website widget and Telegram. The same capabilities, rules and knowledge answer on all three.

Connecting WhatsApp for a new organization is a Studio step, done by a platform administrator with that organization's own WhatsApp Business account and number. Meta's approval of that account is the one step outside Kav's hands — see "What a new organization needs" below.

What you get on WhatsApp

The same answers as on your website. WhatsApp uses the same capabilities, rules and knowledge as every other channel — nothing is rebuilt for it.
WhatsApp's own format. Answers arrive as text with up to three reply buttons. The richer cards the website widget can draw aren't a WhatsApp format, so they aren't sent there.
The same queue for your team. A conversation that needs a person joins the same agent-desk queue as one from your website.

What a new organization needs

Its own WhatsApp Business account and number. Meta has to approve that account — a step on Meta's side, not Kav's.
A platform administrator to connect it in the Studio — there is no self-service signup.

How it's switched on

Register the surface in the Studio's Channels screen. This connects nothing yet — it creates the record the channel needs.
Wait for the connection. The channel can only be enabled once the provider reports it as connected. That state mirrors what Meta reports, so nobody can tick it on early.
Enable it. Disabling is always possible, instantly — during an incident is exactly when you need that switch.

Know WhatsApp's reply-window rule

Outside a limited window after the customer's last message, WhatsApp only allows a pre-approved template, not a free-text reply. On Messenger and Instagram the human-agent tag extends that window; on WhatsApp it does nothing. Templates go through their own review — Draft → Submitted → Approved or Rejected, and Paused if the quality rating later drops.